20+ years above of
professional experience
More Than An Event Company —
We Create Prestige That Matters
ATAS Prestige (M) Sdn Bhd, also known as ZunRong, is a premium integrated experience company specializing in luxury events, hospitality collaborations, tourism initiatives, branding solutions, creative production, and regional recognition platforms.
With over 20 years of industry expertise, we do not simply organize events — we design meaningful experiences that shape perception, build influence, and create long-term value.
Our work connects brands, industries, and people across Asia through carefully curated moments of prestige, creativity, and impact.
We believe true luxury is not only seen, but felt — through atmosphere, storytelling, emotion, and human connection.
Every project we deliver is designed to elevate brand presence, strengthen relationships, and create unforgettable impressions that last beyond the event itself.
ATAS Prestige (M) Sdn Bhd, also known as ZunRong, is a premium integrated experience company specializing in luxury events, hospitality collaborations, tourism initiatives, branding solutions, creative production, and regional recognition platforms.
With over 20 years of industry expertise, we do not simply organize events — we design meaningful experiences that shape perception, build influence, and create long-term value.
Our work connects brands, industries, and people across Asia through carefully curated moments of prestige, creativity, and impact.
We believe true luxury is not only seen, but felt — through atmosphere, storytelling, emotion, and human connection.
Every project we deliver is designed to elevate brand presence, strengthen relationships, and create unforgettable impressions that last beyond the event itself.
Our Purpose
To connect brands, industries, tourism, hospitality, and influential communities across Asia through premium experiences and strategic collaborations.
Our Vision
To become Asia’s leading prestige-driven platform for integrated events, hospitality experiences, tourism collaborations, and regional recognition. 成为亚洲领先的 “以声望为导向” 的综合性活动、酒店体验、旅游合作和区域认可平台。
Our Philosophy
Prestige is not about scale. It is about impact.
We focus on creating experiences that combine elegance, strategy, creativity, and emotional resonance — ensuring every project delivers both visibility and value.
Curated Solutions Designed
To Elevate Prestige, Influence & Experiences Across Asia
What We Create
ATAS Prestige delivers integrated premium solutions that combine creativity, strategy, hospitality, branding, and regional collaboration into extraordinary experiences.
01
Premium Event Management
Luxury gala dinners, corporate launches, VIP experiences, and premium event coordination designed with sophistication and precision.
02
ATAS Awards Platform
A prestigious recognition platform celebrating excellence, innovation, leadership, hospitality, and business achievements across Asia.
03
Curated Tourism & Experience Programs
Exclusive tourism collaborations and cultural experiences that combine luxury hospitality and destination branding.
04
Branding & Marketing Solutions
Strategic branding and integrated marketing solutions that elevate visibility, influence, and market positioning.
05
Business Networking & Collaborations
Connecting entrepreneurs, brands, investors, and industry leaders through premium networking opportunities.
06
Creative & Production Services
Professional creative direction, multimedia production, event visuals, and experience design solutions.
07
Hospitality & Culinary Development
Collaborations with hotels, restaurants, chefs, and hospitality brands to create elevated lifestyle experiences.
08
Consultancy & Strategic Planning
Professional consultation for branding, events, hospitality, tourism, and long-term business growth strategies.
Regional Recognition
Celebrating Excellence Across Asia
The ATAS Awards Platform recognizes outstanding businesses, entrepreneurs, hospitality brands, tourism organizations, and innovators across multiple industries.
More than an awards ceremony, it is a platform that connects, recognition, credibility, and
regional influence.
Recognition
Celebrate Excellence
Credibility
Build Trust & Prestige
Influence
Expand Reach & Impact
Connection
Empower Growth & Collaboration
Elevating Experiences Beyond Expectations
Over 20 Years Of Industry Expertise
Strong Hospitality & Media Network
Premium Tailor-Made Solutions
Strategic Branding Expertise
Professional Event Execution
Regional Recognition Platform
Let’s Create Extraordinary Prestige Together
Whether you are planning a luxury event,
regional awards ceremony, hospitality collaboration, tourism experience, or strategic branding initiative — ATAS Prestige is ready to bring your vision to life.